Experience design is the participation of consumers into the design, the service as a "stage" in the design, the product as "props", the environment as a "set", try to make consumers feel good experience in the process of business process. The purpose of experience design is to integrate more humanized things into the design of products or services, so that users can use them more conveniently and conform to the user's operating habits.
Experience design, we separate him, "experience", "design", in general, the body is on the "design", but "experience" in front of goal, is stressed, everything is bring others need to use, so anything, whether it's development is for the sake of your own user, should not assume that the user likes, there should be no hate, and so on.
We took a video web site, for example, if a video web site, there is no video section in the design, feel that this design is not for the sake of users, so any product or service will need for the user to consider, rather than oneself want how how, that is why there will be many big companies will be independent of the user experience, or spend high price, please professional research company for investigation of a product or service.
To experience design, designers must have more interaction with consumers during the design process, so as to feel the demand of consumers. The designer, while wondering about the future experience of the consumer, should also experience the working experience of the producer, and think more about the producer. Many Japanese company designers have to go to the product service center, production workshop and other places before designing work, which is the secret of many Japanese products.
Pay attention to the point
Experience design as much as possible the first step is to create a real situation, in such a situation could generate as much as possible the real question (problem), then a need real material to build the real situation. When a user demands, he has such a conclusion is based on what ─ ─ the designer need to have a real story.
Situation should be based on the "story", and should not be based on an arbitrary "inference", there are enough this true story, can make our situation has become more plentiful, and found the problem or opportunity, therefore, will be posted and the needs of the user.
If possible, put these small stories in the form of grass (or photos), stick them on the wall, decorate a situation room, and design in the room.